Mobile Health & Wellness 2014

How will evolving mobile technology help people be more engaged in their own health outcomes? "Mobile Health & Wellness 2014" surveys the landscape of the health and mobile technology revolution that is driven by innovations in smartphones and apps.

Related topics:

Digital and the New Consumer, Health & Wellness
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Enhancing Marketing Effectiveness Through Healthcare Service Design

The emerging discipline of service design is rooted in a new understanding: There is no such thing as isolated interactions between users, brand, and the contexts in which the brand appears. Customers mentally meld all their fragmentary, moment-by-moment impressions of interactions together into one overall impression. Service design is about brand owners and marketers building a whole-picture view and using it to create more valuable service experiences for customers. It’s set to be a major force in healthcare, and in practical terms it can be envisaged in four stages.

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Health & Wellness
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WE SUCK…BECAUSE MALARIA SUCKS

Today, April 25, 2014, is World Malaria Day. Every 60 seconds a child dies from a simple mosquito bite, but just $1 pays for a life-saving treatment. You can help by making a donation: MalariaNoMore.org/MalariaSUCKS. Havas Worldwide New York, the agency partner of nonprofit Malaria No More, is helping the organization reach its goal of raising $1 million to treat every affected child in Zambia.

Related topics:

Brand Leadership, Communities and Citizenship, Health & Wellness
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Marian Salzman Discusses Her 2014 Trends Report

From one-color wardrobes to sugar as the new tobacco, find out what Havas PR North America CEO Marian Salzman and her team expect to emerge as top trends for the coming year. Watch the interview here.

Related topics:

Generations, Health & Wellness, New Consumer
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