Tag Archives: prosumer report

Gender Shift: The Millennial Generation

You read the white paper, now check out the presentation. Euro RSCG presents its multimarket Gender Shift study, examining the new realities of men and women in the so-called “postfeminist” era.

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1 Comment in Advertising, Branding, Business, Culture, Marketing, Prosumer Report, Relationships, Uncategorized, Workplace

An Ounce of Prevention, or a Pound of Anxiety?

This post originally appeared on the Thinking Campaigns blog of Euro RSCG Worldwide PR. By Lisa Vanella In the “Gender Shift” report, we talk about mothers today and the “copious amounts of guilt” they heap on themselves (and how the … Click to read more…

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1 Comment in Motherhood, Parenting, Youth

Pushing the Boundaries

More female trailblazers will persuade women to launch businesses, helping the economy and wider society. Smashing the corporate glass ceiling has always been the ultimate goal for ambitious females but many women are now choosing to start their own businesses. … Click to read more…

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Post a comment in Business, Culture, Prosumer Report, Uncategorized, Workplace, Youth

Should We Force Boards to Recruit More Women?

By Richard Cree Earlier this year, I interviewed David Jones, global CEO of advertising agency Havas Worldwide. Jones spoke eloquently about his work with the One Young World youth project and was passionate about his belief that social media was … Click to read more…

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1 Comment in Culture, Parenting, Prosumer Report, Social media, Uncategorized, Workplace

Why Women Will Never Be Happy

By Holly Ward Millennial women are a generation like no other. The adult years have been spent in the age of the digital revolution. They are used to creating their own content, their own life paths, and their own rules. … Click to read more…

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1 Comment in Culture, Motherhood, Prosumer Report, Relationships, Uncategorized, Workplace, Youth

Boy or Girl? What the Market Is Telling Us

Until recently, the gender of a new baby was a matter of chance for parents. But it is predictable across entire societies: Population statistics show that if nature is left to take its course, the gender ratio at birth is … Click to read more…

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1 Comment in Parenting, Prosumer Report, Youth